Attendee Tracking

LiveGauge

Experiential marketing suite. LiveGauge is a real-world marketing innovation company. We create products for the segments of Experiential Marketing, Tradeshows, Retail Sampling, Sponsorship, and Out of Home (OOH) Advertising. Our products serve to create value to the brands and agencies we are happy to call our clients. LiveGauge helps brands actually have a quantifiable ROI to their real-world marketing spend by providing an automatic, consistent and objective measurement solution that can be used with any agency on any program.

Pricing

Unknown
  • No pricing information available online.

Pros

  • Online client portal available.

  • Utilizing LiveGauge will allow you to maintain a consistent and objective measurement strategy, allowing you to ensure your performance is not skewed by change in measurement approaches, different KPIs, and human error.

  • Provide a strong competitve advantage to your agency when bidding for new business by utilizing LiveGauge; bring objective credibility and transparency to new and existing clients with ease.

  • LiveGauge removes the responsibility from your brand ambassadors to try and keep track of the foottraffic and visitor counts. Have them focus on what's important - executing an amazing brand experience.

Cons

  • Very little information online about implementation. Website is vague and doesn't provide tangible product information.

Links & Uploads

(none listed)

Contacts

VENDOR CONTACTS

(none listed)

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UNBRIDLED CONTACTS

  • Program Name/Number: Researching
  • Program Lead Contact: Annie Osenbaugh

Other Notes

1

Website mostly focuses on benefits, not implementation. Website says it uses sensors to monitor traffic - which kind of sensors? Beacons? Do customers use their hardware? Need to purchase own LiveGauge proprietary hardware or can it be any sensor that meets a certain standard?
2

Does this product need to be used on a long-term basis or does it make sense to use over the course of a single event?
3

Dashboard available. Is the data exportable? Are there other ways to view the data or is it only available through the dashboard?
4

Technology: Sensors?